Richard Cantin Sales and Marketing Leader Ayuda Toronto, Ontario

Richard's 30 year career has been in companies as diverse as Goodyear and Microsoft. His roles have been as varied as Systems Analyst to Marketing and Sales leader.

For the last 20 years, Richard has been in high-technology sales and marketing, with experience across the three key pillars of the technology industry: Computers, Telecommunications and the Internet.

Within the high-technology world, having been with Honeywell, Apple Computer, Rogers Wireless, UUNET, Qwest, and Microsoft, Richard has learned from the leaders and added value at the same time. In addition to consistently meeting or exceeding objectives, Richard often led the teams creating new go-to-market initiatives and developing new opportunities for the company.

At UUNET, Richard led the marketing and channel development efforts during a time of 100% annual growth. At Microsoft, he established the Communications sector in Canada, leading a team of sales, vertical marketing, and technical support professionals that were recognized with a North America-wide top performance award.

Richard's work on the Board of a Markham software company helped them dig out of a 3-year flat sales trend and achieve 48% sales growth the next year. As Chair of a not-for-profit organization, Richard is embarking on a revitalization program, starting with fund-raising and planning for increased market profile as well as improved Board contribution to the organization.

Richard has a solid track record of accepting new challenges and creating success stories. He is an experienced sales, marketing and channel development executive that has been involved in a wide range of business scenarios including start-up, turnaround and mature business.

Richard’s undergraduate education is at University of Waterloo where he majored in Mathematics and Computer Science. His graduate degree is an MBA from York University / Schulich School of Business where he majored in Marketing.

Richard’s passions include bridge, basketball, golf, horses and generally learning about new topics of interest.

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