David Hawkins Senior Associate Strategist Couleur Co-création Moncton, New Brunswick

David Hawkins is a Maritimer by choice and Montrealer by birth. His career in the field of marketing communications spans over 40 years. In 1978 he and his wife Lorrie Bell-Hawkins started a two-person advertising and public relations firm, Hawk Communications Inc., in Sackville, New Brunswick. Over the next 23 years they grew it into one of the Atlantic Region's largest integrated communications firms with about seventy-five employees. "Through the commitment, loyalty, creativity and support of numerous Hawk employees and their families, freelancers, consultants, suppliers and clients - we managed, as a team, to grow the firm to become a pretty good medium sized advertising and pr agency," says David.

During the 90's the firm moved its headquarters to Moncton while maintaining small satellite offices in five other centres. Since its inception, Hawk served hundreds of clients including larger enterprises such as McCain Foods, Irving companies, NBTel, Moosehead, Ganong, Sabian, Tourism New Brunswick, the City of Moncton, Enterprise Greater Moncton, PattersonPalmer, Rogers and Enbridge as well as a wide variety of thriving local enterprises. In the fall of 2001 the firm was sold to outside interests.

At present David continues to participate to the field of marketing communications. He is Senior Associate Strategist to Couleur Co-création, an operating division of Colour Creative Persuasion and the CCL Group. As well, he operates his own consultancies – Nouveau Communication Stratégies Inc.

Additionally, within the private sector, Mr. Hawkins is a member of the Board of Directors of Imvescor Restaurant Group (Pizza Delight, Mikes, Scores, Baton Rouge) and of EPC (Polycello) Inc.

Beyond his private-sector corporate roles Mr. Hawkins continues to be an active volunteer, well known for his philanthropy and support of numerous social, educational and cultural organizations. He is a member of the Boards of the Beaverbrook Art Gallery and the New Brunswick Youth Orchestra. As well, he is a past Board member of both the Atlantic Provinces Chamber of Commerce and the Canadian Chamber of Commerce, as well as the Board of Governors of the University of New Brunswick, The National Advisory Council of Mount Allison University, the New Brunswick Arts Foundation and Canada World Youth/Jeunesse Canada Monde.

After living in Sackville, NB for over 30 years, in 2007 David, his wife Lorrie moved to Dieppe, New Brunswick.

<< Back to Speaker Bios